Digital SEO Marketing is a daunting and complicated area, and one of the ways that helps make it even more challenging is the way that Google is making it harder to find information. I am not commonly one to fuss about the way that Google develops - mostly they are moving to make the SEO 'game' a more honest a value driven field, but some things are still annoying. So what am I grumbling about here? Well allow me to try and clarify it this way. No matter how you plan to structure your keyword investigation, it all begins with a certain core concept, one that you should develop by scanning your metrics and Google Analytics. The thought is that from this key idea and keyword, you then forge a seed list of terms, expanding through interrelated terms and synonyms of your center concept. The expansion of terms will then begin to be tailored towards SEO ideas, content marketing, internet marketing and other considerations. At one point, Google was willing to make all
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